Tracie is an award-winning strategic marketing and experiential event leader with nearly three decades of experience driving brand growth, strengthening customer engagement, and accelerating revenue through integrated omni-channel marketing initiatives. She specializes in creating high-impact live & digital experiences that build brand loyalty, foster meaningful community connections, and deliver measurable business results. With extensive experience across both B2B and B2C organizations, Tracie combines expertise in brand strategy, demand generation, digital transformation, and data-driven go-to-market execution to maximize marketing performance and ROI. A collaborative leader, she is passionate about mentoring high-performing teams, aligning cross-functional stakeholders, and designing customer journeys that turn strategic vision into measurable growth while creating memorable experiences that elevate brands and inspire audiences.